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Built fromboth sides ofadvertising

For more than a decade, we’ve worked at the intersection of media, performance and creative — helping global brands turn ideas into campaigns that perform.

Tekne Exchange is what came next.

How our experience came together

Media · Performance · Data

The foundation

10+ years managing digital media and performance for global brands including Amazon, BBVA and Steve Madden, among others.

Social-first creative

The creative language

Our creative production agency specialized in short-form content, a TikTok Global Creative Partner, with work recognized at the TikTok Awards and other creative festivals.

Advertising distribution

The evolution

The natural evolution of years spent working across media, performance and creative for global advertisers.

Creative evolved
Distribution
needed to follow

We saw the same pattern again and again: brands were investing more in social-first creative, while some of their strongest assets remained confined to social platforms.

So we built a way to take them further.

Social-first creative expanding beyond a platform limit into the Open Web, mobile apps and CTV

That’s why we built
Tekne Exchange

To connect premium advertiser demand, social-first creative and premium supply through a new generation of advertising distribution.

SOCIAL-FIRST / PROGRAMMATIC / DISTRIBUTION